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Deals and discounts for visitors to Korea
Updated November 6, 2026 · from official open data
A short list of the official ways visitors save money in Korea. We link to the organisers rather than hosting coupons ourselves — coupons and terms change with every edition.
Korea Grand Sale (coupons for foreign visitors)
Korea’s biggest shopping-and-tourism festival for foreign visitors runs every winter, with discount coupons from airlines, hotels, shops, beauty brands and attractions. The next edition is announced for December 23, 2026 – February 13, 2027. Coupons are handed out through the official platform and, in recent editions, as a coupon book at the Myeongdong Welcome Center.
Official Korea Grand Sale site →
Latest visitor deals in the news
- Korea Grand Festival offers big retail discounts, free admissionsKorea.net · Oct 28, 2026
- Foreign tourists get free palace entry, up to 25% off duty-free shopping during Korea Grand FestivalThe Korea Herald · Oct 27, 2026
- Korea Grand Festival Opens Oct. 29 With Discounts of Up to 50%Seoul Economic Daily · Oct 27, 2026
- South Korea launches Korea Grand Festival to drive consumption with big discountsChosunbiz · Oct 27, 2026
- Foreign travelers get discounted tickets, interactive perks in new Korean theater campaignThe Korea Times · Oct 15, 2026
- Pilot K-Tour Pass to stimulate trips to Busan by int'l visitorsKorea.net · Oct 1, 2026
- Korea's new K-Tour pass offers foreign travelers gateway beyond SeoulThe Korea Times · Oct 1, 2026
- From palaces to museums, best spots to visit for free in Seoul this ChuseokThe Korea Times · Sep 23, 2026
Collected automatically from English-language Korean news every day; the details are in each article.
Instant tax refund when you shop
At stores showing a tax-refund logo (for example Global Blue, Global Tax Free or Easy Tax Refund) you can get the VAT back at the till by showing your passport. Instant refunds have per-receipt and per-trip limits (widely reported as ₩1,000,000 per receipt and ₩5,000,000 per trip); above that you claim at the airport. Ask the store, as limits and minimum purchases are set by the refund operators and can change.
Free entry: palaces and museums
163 of the 1,320 places we track list free admission, 41 of them in Seoul — including several national museums. Palaces have offered free entry to visitors wearing hanbok and on some holidays; see our palace guide and the Korea Heritage Service for current rules.
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MMCA Seoul국립현대미술관 서울관
Free
OPEN
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City passes and transport
- Discover Seoul Pass — one pass for many paid attractions in Seoul. Compare with what you actually plan to visit (and their closing days here).
- Seoul’s unlimited transit card (Climate Card) has short-term versions for visitors — see the Seoul city site for current prices.
Official tourist information
The VisitKorea portal lists current events and campaigns, and the Korea Travel Hotline 1330 can answer questions in English 24 hours a day.
Rules and fees can change. When in doubt, call the venue or the Korea Travel Hotline 1330 (English, 24 hours).